Type - Company Rebrand
Client - Kind Bag
Skills Used - Graphic Design, Photography, Packaging Design, Illustration, Web Design, Branding
Leading the visual rebrand of Kind Bag to better represent their new mission statement 'Bringing Colour to Everyday Life' across their website, product packaging, email marketing and photoshoots.
Copyright Kind Bag
Bold typography, colours and icons used across Kind Bag's visual identity
Kind Bag products are very colourful and bold, we wanted to celebrate this through the website product page banners by matching bold cut out images with a bright coloured background.
Still wanting to promote as a fashion brand, the homepage website banners used lifestyle imagery, with models against a colourful background which matches the product.
I developed the packaging sleeve from a plain white sleeve to a wavy edged sleeve which matched the colour of each product.
Bold, vibrant and eye-catching email marketing using gifs and static images
